Contact Information
| Lecturer: Angel Bravo-Salgado, Ph.D. |
| bravosalgado{at}oakland.edu |
| Discord:abravo#1835 |
| Office: Pawley Hall 460B |
| Office Hours: By appointment |
| Important dates (add/drop dates, holidays, etc):
http://www.oakland.edu/important-dates |
Meeting days, Time, and Location
| Place: |
F2F:Math and Science Center Online: Zoom Meeting |
| Room: |
F2F: 120 |
| Day/Time: | Tue, Thu / 13:00 - 14:47 |
| Period: | 09/03/2025 to 12/13/2025 |
Course Catalog Description
| User experience is concerned with a user’s total experience when interacting with digital products. The course considers ways to design digital products that are sensitive to user needs and contexts of use. It introduces hands-on learning of contemporary methods and tools for designing the user experience of digital products. |
| Prerequisite: Major standing |
| 4.0 Credit hours |
| Lecture hours face-to-face (F2F) and online |
Course Objectives
| Identify and apply user-centered design principles through the creation of user personas and empathy maps. [1,2]* |
| Conduct user research using techniques such as interviews, surveys, and usability testing to inform design decisions. [1,2]* |
| Design low- and high-fidelity prototypes using modern tools such as Figma, Adobe XD, and others. [1,2,6b]* |
| Evaluate digital products using usability heuristics and accessibility standards, including WCAG guidelines. [1,2,6b]* |
| Apply UX design principles across web and mobile platforms, considering responsive design and touch interfaces. [1,2]* |
| Use analytics and A/B testing frameworks such as PostHog or GrowthBook to evaluate UX design effectiveness. [2,6b]* |
| Create and present a complete UX case study including problem definition, research insights, wireframes, and final prototypes. [1,2,3,6b]* |
Textbook(s)
| Title (required): | Multiple Resources |
| Edition: | Online or Digital |
| Author: | N/A |
| ISBN: | N/A |
Grade Assessment
| Course grade will be a combination of assignments, quizzes, participation, exams. |
Grading Scale
| Rubric | Percentage |
| Attendance | 5% |
| Quizzes | 15% |
| Assignment/Class Activity | 20% |
|
Midterm - Knowledge-based (40%)
Midterm - Project Update (60%) |
30% |
|
Final - Knowledge-based (30%)
Final - Final Project (70%) |
30% |
Letter Scale
| A | greater than or equal to 94 |
| A- | 90-93 |
| B+ | 87-89 |
| B | 84-86 |
| B- | 80-83 |
| C+ | 77-79 |
| C | 74-76 |
| C- | 70-73 |
| D+ | 67-69 |
| D | 64-66 |
| D- | 60-63 |
| F | less than 60 |
Homework
|
Questions received via email will be expedited if it includes the following string in the subject, Subject: where ISSUE can be assignment, homework, exam, scheduling, etc. e.g. csi3210-f25 assignment Questions will be answered within 24-48 hours of posting, therefore do not wait until the day the homework is due to post questions. All students must email me using the official school email that is an email address that ends in oakland.edu. |
Late Policy: (PLEASE READ CAREFULLY)
| Class Activities assignments are due at the end of time alloted for lab class activity. Also, the grade of any late work will be subjected to late penalty. Late submission will accrued 25% grade deduction per day. See table below for final scores based on tardiness. |
| Hypotetical score | ||||
|---|---|---|---|---|
| Day(s) | Penalty(%) | 100pts | 90pts | 80pts |
| 0 | 0% | 100 | 90 | 80 |
| 1 | 25% | 75 | 65 | 55 |
| 2 | 50% | 50 | 40 | 30 |
| 3 | 75% | 25 | 15 | 5 |
| 4 | 100% | 0 | 0 | 0 |
Academic Integrity
| Students who are suspected of academic dishonesty will receive a zero in this course.
Academic dishonesty includes, among other things, plagiarism (copying without acknowledging the source), unauthorized procurement,
distribution or acceptance of examinations, giving or receiving assistance from an
unauthorized source while completing an examination or assignment. You are expected to do your own work.
You are allowed to work on project assignments with the members of your group.
Plagiarism of any type will result in an automatic report to the University Officials.
You may find more specifics about cheating and plagiarism under "Policies and Procedures" on the OU website https://oakland.edu/pace/policies-procedures. |
Tentative Schedule
Required Technology and Computer Knowledge
This class requires you to work on a computer on a regular basis. The computer must have available MS office Excel with VBA property enable.
| In-person | You MUST bring your own laptop to the classroom |
| Online | You MUST have a home computer whether a laptop, a desktop or both to connect to online meetings |
You are expected to have a moderate level of computer proficiency in order to take this course. You should already be comfortable doing all of the following:
| Using your chosen computer operating system and a web browser that works with Moodle | |
|
Following online directions for using a new program |
|
|
Ability to install software on your computer |
|
|
Troubleshooting basic computer problems |
|
| Note: If you have issues with the technology we use from OU, get in contact with secs{at}oakland.edu | |
Attendance
| Attendance IS mandatory. Attendance is taken five (5) minutes after class starts for both in-person and online studetns. If you arrive after that you do not get attendance points for the day. In addition, late attendance is only given for those in class or absents due to illness, accident, or another major unanticipated emergency. In a situation you are planning to miss class, you MUST email me to let me know. You will be granted partial attendance points. There is no makeup for the work you miss for the day and it is your responsability to check the recorded lecture or discuss the content of the lecture with your classmates. This follow that those students missing class will not be given ANY credit points for activities during that day. |
| After me, checking you in for attendance, you must remain in the class to the end. Since you are not obliged to have your webcam on, I can call your name up at any time for participation. If you are not available at that time, your attendance for the day will be lost. |
| If you are online, you can choose to keep your camara on or off. During presentation, you should set your microphone off. If you need to ask a question, please, use the reaction(s) provided in the Meeting App. e.g. Zoom has a toolbar where you can choose the |
| Online chat participation is encourage, specially if you have a question. Text your question in the chat window. Though, I will be scanning the group chat in a regular basis, I trust that basic questions can be answered by students in class too. |
| When messaging in the group chat, please, tag people you are talking with. In my experience, it is easier to find questions that are directed at me than finding a question that got scrolled up by another on-the-side lengthier thread discussion. |
Disability Statement
| Any student who feels in need of accommodation based on the impact of s/he/they disability should contact me, if is the person wish privately, to discuss your specific needs. For accomodation, you must have a form from the Disability Support Services. Find contact information below. |
| Disability Support Services | |
| e-mail: | dss{at}oakland.edu |
| Phone: | (248) 370-3266 |
| Fax: | (248) 370-4327 |
| Video phone: | (248) 841-8015 |
| TTY: | (248) 370-3268 |
| More information: | https://oakland.edu/dss/ |